BECOME LIFELONG SIGNIFICANCE
Maximising value for Entrepreneurs,
Family Business Owners, and
Corporate CEOs through strategic merger, acquisition and divestiture
services.

In 1992, when Rob sold his award winning
Canadian promotional marketing agency, AIM
(Active Impression Marketing Inc.), to Maritz
Inc., he went on to form Maritz Canada Inc. by
successfully combining AIM with four other
operating divisions in Canada and leading the
company’s financial turnaround. Rob is Chairman
Emeritus of Maritz Canada Inc.
Rob is also the founder of Altruvest Charitable
Services, a registered Canadian charity founded
in 1994. Altruvest is focused on giving capacity
building tools to charities for free to increase
their charitable capacity to give more of
donors’ donations to their good causes.
BoardMatch LeadersTM, BoardMatch FundamentalsTM,
and BoardWorxTM are programs delivered by
Altruvest Charitable Services to support the
capacity of charities (www.altruvest.org).
Rob received a Top 40 Under 40 leadership award
for the work he had done creating 1,000 new jobs
in Canada as well as founding and growing
Altruvest Charitable Services – which has given
over $1 million a year to charities for over ten
years.
During an Advanced Leadership Program at Oxford
University’s Templeton College, Rob received an
academic sponsorship to do a Ph.D. at Oxford on
the concept of and implications for Altruvest.
Rob has a BA with distinction from the
University of Toronto; an LL.B. from Osgoode
Hall Law School at York University; he studied
under the not-for-profit management program at
UofT/Sheridan College; and earned a Masters from
Oxford University’s Saϊd Business School in
Advanced Strategy.
Rob moved to the US in 1997 and took on global
account strategy, leading global account
strategy for clients such as Nortel Networks,
Ford Motor Company, and IBM with client service
teams in North America, Latin America, Europe,
and Asia. He sat on the senior executive team as
a corporate officer that was responsible for the
management of a $3B enterprise and on the
council for national account strategy that
included the oversight of large accounts
including, but not limited to, Microsoft, Dell,
HP/Compaq, Toyota Motor Corporation, Nissan
Motor Co., General Motors, Bank of America, and
Citibank. Rob then took on responsibility for
the leadership of Latin American operations out
of Mexico City; European operations out of the
UK, France, and Germany; and eventually became
responsible for all international operations for
Maritz as Chairman of Maritz Europa, Maritz
Canada, and Maritz Latin America.
In combining his education, ten years of
entrepreneurial leadership, and his fifteen
years of international corporate experience and
ultimately leading over 2,000 employees with
over $750M in revenue – as well as his passion
for helping people live their vision – Rob
launched STS Capital Partners in the USA,
Canada, Mexico, and the UK.
Rob and his wife Katrina became the first couple
from the Americas to climb the seven highest
summits (including Mt. Everest) on each of the
seven continents of the world and the first in
history to get engaged, married, and have their
honeymoon on three of the seven summits. The
objective of the climb was to raise awareness
for the good work that Altruvest is doing as
well as to raise $1M of seed capital for an
endowment to ensure that Altruvest can continue
to give tools to charities for many generations
to come (www.altruvest.org).
As a proponent of strategic philanthropy, Rob
enjoys working with clients who may be
interested in selling all or part of their firms
to move their focus from Success in their lives
to whatever Significance may be for them. Rob is
committed to encouraging philanthropy and
altruism and speaks publicly on the subject of
“Giving in Your Life Plan…Giving in Your
Business Plan” to encourage more creative and
abundant philanthropy.

